TikTok - Make Your Day

TikTok is a social network, where people create and share short music videos. It was released in 2016 and already has more than 800 million monthly active users. The TikTok app is available on Android and iOS for free.

Features: Create or Watch

The features of TikTok might be split into two categories as the app offers two ways of using it: you can either create clips or just watch them. As for creating clips, TikTok has a flexible and easy to use editing tool. It allows you to apply cool visual effects, cuts, and transitions without learning video montage. There is also a huge library of popular music available for using in your clips, which is definitely one of the reasons the app got this popular.

The features for watching clips are super simple and do not require manual activation. The first one is the smart feed: it tracks your activity in the app and recommends the content based on your preferences. This is a common feature nowadays, but in TikTok, it is surprisingly accurate in selecting the content. The rest of the watching features are pretty basic and allow you to subscribe to channels, like, comment, and share the clips you want, or find new ones by tags.

Design, interface & usability: Perfect User Experience

Another important reason for the app’s popularity is its user interface. It is designed in an impressively smooth way: the navigation is very intuitive, the design is attractive, and the overlay above clips is perfect. The overlay grants perfect user experience when watching clips: it contains all the necessary information about the video. It has all the necessary buttons for the main features available in one tap. The editing tool is also user-friendly and does not require any editing knowledge to use it properly.

Security: One Major Breach and Several Concerns

You have most probably heard about the security concerns of the U.S. government over TikTok. These concerns are that the app collects personal data, just as the other social networks do. However, TikTok is developed in China, and the government representatives are worried about Americans' safety.

As for real security flaws, there was a significant data breach in August 2020. It involved exposing the accounts of TikTok, Instagram, and Youtube users. There were 235 million accounts exposed, which means the security of data in TikTok is questionable.

Conclusion: Perfect 5/5

TikTok is a great social network with an interesting concept. It has amazing features and lots of interesting content for any taste. The flexible creators' tool allows anyone to create great clips, and the huge music library makes the use of popular songs possible. TikTok is completely free to use and is available on Android and iOS.